Global financial institutions are accelerating their entry into the stablecoin market. The stablecoin joint venture project involving large banks such as Goldman Sachs and Citigroup has raised approximately US$270 million in funds, which is expected to be used to cover the new company's operating costs in the first five years. The plan will first launch a stable currency pegged to the US dollar and further expand to other major currencies, showing that the traditional financial industry is accelerating the deployment of digital asset infrastructure.

Several banks join forces to invest in stablecoin project

According to Bloomberg on Tuesdayreport, this project called Project Faro, participating institutions include Goldman Sachs, Citigroup, Santander, Deutsche Bank, Wells Fargo, Fidelity, Mitsubishi UFJ Financial Group (MUFG) and South Africa's Standard Bank (Standard Bank).

According to people familiar with the matter, the participating institutions have invested a total of approximately US$270 million, which is mainly used to pay for the new company’s operating costs in the first five years. The joint venture is expected to be established in the United States, and related plans will be disclosed as early as September this year.

Project Faro will initially issue stablecoins linked to the U.S. dollar, and later plans to develop tokens linked to the major currencies of the Group of Seven Industrial Countries (G7), among which the euro stablecoin will be listed as a priority development project.

Traditional financial institutions accelerate their entry into the stablecoin market

Stablecoins are digital tokens linked to traditional financial assets, usually with fiat currencies such as the U.S. dollar as the value benchmark. In recent years, they have become an important entry point for financial institutions to enter the cryptocurrency market.

Compared with Bitcoin and Ethereum, which have large price fluctuations, stablecoins can maintain a relatively stable value and also have application potential in cross-border payments, fund transfers, and on-chain financial transactions. Therefore, they have gradually attracted the attention of banks, payment companies, and asset management companies.

The joint establishment of Project Faro by bankers also reflects that traditional financial institutions no longer just participate in the market by investing or providing cryptocurrency-related services, but have begun to directly invest in the issuance of stable coins and the construction of related financial infrastructure.

Similar layouts are not isolated cases. In June this year, more than 140 companies also participated in the Open USD stable currency project, including financial and payment companies such as Stripe, Visa, Mastercard and BlackRock.

As large banks, payment companies and asset management institutions invest one after another, competition in the stablecoin market is gradually expanding from cryptocurrency-native companies to the traditional financial system. Project Faro further plans to develop G7 currency stablecoins other than the US dollar, which also shows that financial institutions hope to expand the application of stablecoins in international payments and cross-border financial transactions through multi-currency layout.

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